Holidays are the best time of year, especially for the brands because they need to prepare for the biggest shopping period of their year. For Christmas, Thanksgiving, Easter and other holidays round the year, publishers and advertisers need to be careful to turn this vacation time for their customers into a profitable time of the…
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Misconception about MDF and Co-op in Advertisement
One of the biggest challenges that a company faces when working with multiple partners is managing MDF (Marketing Development Funds). Gleanster Research made a report in 2015 where it was shown that only 52% of the total 70 billion USD annually earmarked for MDF and Co-op programs usually gets utilized by the partners. This means…
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Start-up Ideas for Creative Souls
Does a beautiful sky never fail to amuse you? Do you write random stuff in your notebook and try to make the words rhyme? A piece of paper and a sketch pen never leaves your backpack? If the answer is“yes” for even one of these, you are a creative person in general and most likely…
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Low-Cost Startup Ideas for Introverts
I know that it’s hard to get your words out of your mouth, especially when you are an introvert and cannot express yourself in front of a live audience. So the best way you can open up in the world is with your words, if not verbally, maybe in papers or on screens. Online Blogging…
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